To promote his thinking behind 'Made In America', Jay Z is quoted as saying "Through all the lines and things that are put in place to divide each other, all like-minded people gather together. We're more curious than ever. We create music to express ourselves. And when the world relates, ya know, that's beautiful things. We're trading off each other's culture. So no matter what lines you put - country, indie rock, rap - we're all somehow gonna find a way to come together cause the lines and the titles can never keep us apart." To further spread the message Jay enlisted the help of Oscar winning Hollywood film director Ron Howard to make a documentary covering this special event. The film would include performances and interviews with several artists including Kanye West, Pearl Jam, Janelle Monae, Rita Ora and legendary rap group Run-DMC, who came together to do their first show in 11 years, after the unfortunate passing of their third member, the iconic DJ Jam Master Jay.
'Made In America' will be aired on the US cable network Showtime on Friday 11th October. It will make its official public debut on 7th September at the Toronto International Film Festival.